Rams.
A documentary film by Gary Hustwit
Music by Brian Eno
Tuesday 20 November
AKQA Studio - Lindholmsallén 12, Gothenburg
4.00 pm
Intro
4.15 pm - 5.30 pm
Rams screening
5.30 pm – 6.00 pm
Discussion with Gary Hustwit and guests.
6.00 pm – 8.00 pm
Food and drinks reception
Dieter Rams
Ten principles for good design
1
Good design is innovative
2
Good design makes a product useful
3
Good design is aesthetic
4
Good design makes a product understandable
5
Good design is unobtrusive
6
Good design is honest
7
Good design is long-lasting
8
Good design is thorough down to the last detail
9
Good design is environmentally-friendly
10
Good design is as little design as possible
Dieter Rams
Ten principles for good design