AKQA has promoted Aivory Gaw to Business Development Director for AKQA London. Aivory has been with AKQA since 2013 as a Client Services Lead, and previously as Associate Planning Director. As the youngest member of London’s leadership team, Aivory will be responsible for driving growth across AKQA’s London studio, and reports to Managing Director, Sam Kelly.

Before joining AKQA, Aivory was at L’Oreal Group, having graduated from the London School of Economics and Political Science. She brings a global perspective to the team, with deep insights into how different cultures and organisations operate - having lived in Paris, Toronto, Manila and New York. Her understanding of the entrepreneurial challenges clients face, and evolving consumer behaviour will also continue to enhance AKQA’s ability to create future brand experiences.

Aivory speaks at many industry events around the world, including IAB, Budapest Brand Festival and WPP Stella. Commenting on the appointment Aivory said: “I’m delighted to be leading Business Development at such an exciting time for AKQA and our industry. I look forward to collaborating with our clients to navigate an ever-changing landscape with breakthrough ideas.”

Managing Director Sam Kelly said: “Aivory has an incredible track record of strategic solutions, dynamic experience across disciplines and regions, and a shared commitment to AKQA’s values. We are proud to have Aivory take the lead as Business Development Director, and I look forward to working with her on new opportunities.”