AKQA has won two gold statues for the Nike NBA Connected Jersey at the Clio Sports Awards, honouring creative excellence.
The Nike NBA Connected Jersey introduces an interactive link between fans, athletes and the game they love. It lays the foundation for the future of sports apparel by giving the wearer a personalised, all-access pass into the world of their favourite team and players. Designed to elevate the fan experience, the Nike NBA Connected Jersey also unlocks exclusive content and services including rewards, behind-the-scenes game-day footage from inside the locker room, further off-court and performance highlights, team news, results, and motivational playlists curated by the athletes.